Feedback on Ideas

In today's session, feedback was gained on the individual ideas that were presented. 

Idea 1 - purely typographic poster using more informal text to address the audience, addressing the issue of not recycling and what an individual can do to help. 
- In the feedback discussion it was discussed that environmentally friendly ink can be used with letterpress. This is an avenue to explore within producing sustainable design

Idea 2 - Manipulated photographs that have been edited into a selection of rubbish to demonstrate how not recycling plastic items can affect sea life. The posters would be distributed as a series and displayed in public places.
- In the discussion this idea was described as being imagery dependent and that an influential message may struggle to be transferred to the audience. A way in which this could be explored is by using natural objects to photograph or looking into natural ways to develop and expose film photography.

Idea 3 - A demonstration of what a product could be if it were to be recycled. 
- Shock factor
- Ethical nudging - having a message on the product (e.g. having the designs printed on a plastic bag to demonstrate to the audience what the bag could be if it were to be recycled)
- Natural objects to make up images
- Look into sustainable paper/methods of printing
- This idea was described as the strongest due to the visual representation of what something could be if it were to be recycled

Idea 4 - Having a message printed on the back of receipts
- In this discussion of this idea, it was clearly highlighted that in modern day, many operators ask the customer if they wish to have the receipts for their purchase. This would therefore mean that if the customer said no, the message would not be received by the widest audience possible. However, it was also said that this idea is making use a product that is already in the world and is therefore not producing anymore waste. 

Idea 5 - Bin Label
- This design was quickly said to have more limitations than the other ideas. This is due to the outcome needing to be designed for the council, as well as having limits to the size and content of the creative. 

After the feedback session, the next stage of development is too look into recycled objects and what are the most common plastics that individuals engage with on a daily basis. This will then influence the design outcome which will be further demonstrated through research on sustainable design and print methods.